{"id":871,"date":"2019-03-01T14:00:29","date_gmt":"2019-03-01T14:00:29","guid":{"rendered":"http:\/\/www.tt100.co.za\/?p=871"},"modified":"2019-03-01T14:00:29","modified_gmt":"2019-03-01T14:00:29","slug":"roman-handt","status":"publish","type":"post","link":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/","title":{"rendered":"ROMAN HANDT"},"content":{"rendered":"\n<p><strong>Winner of the Excellence in the Management of Innovation award for 2018, category for Emerging Enterprise<\/strong><\/p>\n\n\n<div class=\"wp-block-media-text alignwide\"><figure class=\"wp-block-media-text__media\"><video controls src=\"https:\/\/www.tt100.co.za\/wp-content\/uploads\/2019\/04\/02-MOI-EMERGING-1.mp4\"><\/video><\/figure><div class=\"wp-block-media-text__content\">\n<p> Our adjudicator Marizanne Burger shares with us their experience of Air Blow Fans <\/p>\n<\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>Fashion in SA is a\nwhole new ball game<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright is-resized\"><a href=\"https:\/\/romanhandt.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.tt100.co.za\/wp-content\/uploads\/2019\/03\/Roman-Handt.png\" alt=\"\" class=\"wp-image-949\" width=\"264\" height=\"134\"\/><\/a><\/figure><\/div>\n\n\n<p>The local textile is in tatters thanks to cheap imports and\nfashion designers are struggling but some are fighting back \u2013 and keeping their\nsense of humour while they\u2019re at it.<\/p>\n\n\n<p>\u201cIt\u2019s a whole new ball game,\u201d says Roman of ROMAN HANDT, avant-garde\nfashion scientists and textile artisans. This is the tongue-in-cheek slogan for\n\u201cRomandies\u201d (pronounced \u201cRom-undies\u201d), a sleek and comfortable line of men\u2019s\nunderwear that boxers, cyclists and other sportsmen are snapping up.<\/p>\n\n\n<p>It was Romandies in particular that caught the attention of\nthe tt100 adjudicators.&nbsp; ROMAN HANDT\nmanufactures them in-house, which is unusual for a small design and textile\nhouse because underwear is difficult to produce, requiring elastication and\nvarious other complicated processes and machinery.<\/p>\n\n\n<p>But if you get it right, underwear can be a money spinner.\n\u201cMen\u2019s underwear has shown the most growth (in the clothing industry) and they\nare reckoning that the market is worth billions,\u201d says Roman, adding that\nmodern men are \u201cquite happy\u201d to pay for really snug, comfy, aesthetically\nappealing underwear.<\/p>\n\n\n<p>\u201cWe pay a lot of attention to fit and the cup part of\nRomandies sits very snugly so that men never sit on or hurt anything. It really\nis a whole new ball game.\u201d<\/p>\n\n\n<p>The brand has significant market potential in South Africa,\nnot to mention profit potential for its originators. In South Africa, the clothing\nmarket is all about price, and underwear is one of the few clothing products\nthat can be sold with a decent mark-up, says Roman. <\/p>\n\n\n<p>\u201cWhen you produce the product\nin-house, you cut out the middleman and can be very competitive in the market.\nAnd with underwear, there is a no return policy!\u201d<\/p>\n\n\n<p>To reap the benefits, though, in-house manufacturers need to\ninvest in the right technology \u2013 something that emerging and small enterprises\nare often reluctant to do.<\/p>\n\n\n<p>\u201cThe only way you can compete is by investing in technology,\u201d\nsays Roman, adding that this need not break a business\u2019s budget. \u201cIf you invest\ntime in doing your research, you can pick up quite inexpensive machines by\ngoing to auctions.\u201d<\/p>\n\n\n<p>Once you have the right equipment to manufacture underwear,\nit can be used for many other types of garments too, opening up all kind of\nfuture possibilities, not just for the individual entrepreneur but for the\neconomy.<\/p>\n\n\n<p>\u201cI want to teach younger generations, entrepreneurs in their\ntwenties, that if you have a sewing machine and a product, there is a way to be\nan entrepreneur and support your family,\u201d says Roman. \u201cWork for yourself \u2013\nthat\u2019s what I want to show people.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Winner of the Excellence in the Management of Innovation award for 2018, category for Emerging Enterprise Our adjudicator Marizanne Burger shares with us their experience of Air Blow Fans Fashion in SA is a whole new ball game The local textile is in tatters thanks to cheap imports and fashion designers are struggling but some &hellip; <a href=\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;ROMAN HANDT&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":951,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2018-excellence-awards-article"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ROMAN HANDT - tt100<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ROMAN HANDT - tt100\" \/>\n<meta property=\"og:description\" content=\"Winner of the Excellence in the Management of Innovation award for 2018, category for Emerging Enterprise Our adjudicator Marizanne Burger shares with us their experience of Air Blow Fans Fashion in SA is a whole new ball game The local textile is in tatters thanks to cheap imports and fashion designers are struggling but some &hellip; Continue reading &quot;ROMAN HANDT&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/\" \/>\n<meta property=\"og:site_name\" content=\"tt100\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-01T14:00:29+00:00\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/tt100.org\/#\/schema\/person\/515de6b13b8acffc6900fc841674dd53\"},\"headline\":\"ROMAN HANDT\",\"datePublished\":\"2019-03-01T14:00:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/\"},\"wordCount\":468,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/tt100.org\/#organization\"},\"image\":{\"@id\":\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#primaryimage\"},\"thumbnailUrl\":\"\",\"articleSection\":[\"2018 Excellence Awards Article\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/\",\"url\":\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/\",\"name\":\"ROMAN HANDT - tt100\",\"isPartOf\":{\"@id\":\"https:\/\/tt100.org\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2019-03-01T14:00:29+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/tt100.org\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ROMAN HANDT\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tt100.org\/#website\",\"url\":\"https:\/\/tt100.org\/\",\"name\":\"tt100\",\"description\":\"tt100\",\"publisher\":{\"@id\":\"https:\/\/tt100.org\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tt100.org\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/tt100.org\/#organization\",\"name\":\"tt100\",\"url\":\"https:\/\/tt100.org\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/tt100.org\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/tt100.org\/wp-content\/uploads\/2021\/11\/cropped-TT100-logo-_-2012-2.jpg\",\"contentUrl\":\"https:\/\/tt100.org\/wp-content\/uploads\/2021\/11\/cropped-TT100-logo-_-2012-2.jpg\",\"width\":64,\"height\":64,\"caption\":\"tt100\"},\"image\":{\"@id\":\"https:\/\/tt100.org\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/tt100.org\/#\/schema\/person\/515de6b13b8acffc6900fc841674dd53\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/tt100.org\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/fd42e1d9a0d27271ea90864590959110?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/fd42e1d9a0d27271ea90864590959110?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/tt100.org\"],\"url\":\"https:\/\/tt100.org\/index.php\/author\/admin_tt100\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ROMAN HANDT - tt100","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/","og_locale":"en_US","og_type":"article","og_title":"ROMAN HANDT - tt100","og_description":"Winner of the Excellence in the Management of Innovation award for 2018, category for Emerging Enterprise Our adjudicator Marizanne Burger shares with us their experience of Air Blow Fans Fashion in SA is a whole new ball game The local textile is in tatters thanks to cheap imports and fashion designers are struggling but some &hellip; Continue reading \"ROMAN HANDT\"","og_url":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/","og_site_name":"tt100","article_published_time":"2019-03-01T14:00:29+00:00","author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#article","isPartOf":{"@id":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/"},"author":{"name":"admin","@id":"https:\/\/tt100.org\/#\/schema\/person\/515de6b13b8acffc6900fc841674dd53"},"headline":"ROMAN HANDT","datePublished":"2019-03-01T14:00:29+00:00","mainEntityOfPage":{"@id":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/"},"wordCount":468,"commentCount":0,"publisher":{"@id":"https:\/\/tt100.org\/#organization"},"image":{"@id":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#primaryimage"},"thumbnailUrl":"","articleSection":["2018 Excellence Awards Article"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/","url":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/","name":"ROMAN HANDT - tt100","isPartOf":{"@id":"https:\/\/tt100.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#primaryimage"},"image":{"@id":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#primaryimage"},"thumbnailUrl":"","datePublished":"2019-03-01T14:00:29+00:00","breadcrumb":{"@id":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/tt100.org\/index.php\/2019\/03\/01\/roman-handt\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/tt100.org\/"},{"@type":"ListItem","position":2,"name":"ROMAN HANDT"}]},{"@type":"WebSite","@id":"https:\/\/tt100.org\/#website","url":"https:\/\/tt100.org\/","name":"tt100","description":"tt100","publisher":{"@id":"https:\/\/tt100.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tt100.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/tt100.org\/#organization","name":"tt100","url":"https:\/\/tt100.org\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/tt100.org\/#\/schema\/logo\/image\/","url":"https:\/\/tt100.org\/wp-content\/uploads\/2021\/11\/cropped-TT100-logo-_-2012-2.jpg","contentUrl":"https:\/\/tt100.org\/wp-content\/uploads\/2021\/11\/cropped-TT100-logo-_-2012-2.jpg","width":64,"height":64,"caption":"tt100"},"image":{"@id":"https:\/\/tt100.org\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/tt100.org\/#\/schema\/person\/515de6b13b8acffc6900fc841674dd53","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/tt100.org\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/fd42e1d9a0d27271ea90864590959110?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fd42e1d9a0d27271ea90864590959110?s=96&d=mm&r=g","caption":"admin"},"sameAs":["https:\/\/tt100.org"],"url":"https:\/\/tt100.org\/index.php\/author\/admin_tt100\/"}]}},"_links":{"self":[{"href":"https:\/\/tt100.org\/index.php\/wp-json\/wp\/v2\/posts\/871","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tt100.org\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tt100.org\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tt100.org\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tt100.org\/index.php\/wp-json\/wp\/v2\/comments?post=871"}],"version-history":[{"count":0,"href":"https:\/\/tt100.org\/index.php\/wp-json\/wp\/v2\/posts\/871\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tt100.org\/index.php\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/tt100.org\/index.php\/wp-json\/wp\/v2\/media?parent=871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tt100.org\/index.php\/wp-json\/wp\/v2\/categories?post=871"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tt100.org\/index.php\/wp-json\/wp\/v2\/tags?post=871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}